Seventies-inspired Fashion Will Be Everywhere This Summer

Photography courtesy of Emilio Pucci

This season’s looking pretty groovy.

By
Ivy Tang

Date May 19, 2022

Seventies-era fashion is having a moment. Brands such as Gucci, Paco Rabanne and Vivetta are drawing inspiration from the decade’s signature styles, including wide-leg pants, cartoon daisy prints and dramatic swirls. The ’70s were a time of experimentation in fashion, and we’re seeing that same sense of adventure re-emerge for this summer. According to Afterpay, serotonin dressing is on the rise, meaning people are pursuing items that bring them joy, including statement-making colours and unconventional prints.

Modern takes on ’70s fashion are showing up not only on the runways but also in films and on social media. Clips from the ’70s-set film American Hustle (2013) are circulating on TikTok, while the release of Elvis as well as the rise of modern-day rock stars such as Jake Wesley Rogers remind us of the height of rock n’ roll. And thanks to TikTok, the Penny Lane coat became *the* winter jacket last year, while clogs continue to make a major comeback this season.  So, between Harry Styles’s drool-worthy wardrobe and our current obsession with nostalgic fashion, expect to see ’70s-inspired looks everywhere this summer.

Whether you’re shopping for a new outfit or simply looking for some style inspiration, don’t be afraid to channel your inner disco diva. Click through the gallery below for some of the best ’70s-inspired fashion on the market.

3/27

Gimaguas

Geo Orange Ma’am Blouse

($114, Gimaguas)

5/27

Casablanca

Shell Wave Crochet Short-Sleeve Shirt

($1,174, Farfetch)

7/27

Teva

Original Universal Tie-Dye

($80, Teva)

8/27

Cult Gaia

Eshe Crocheted Cotton Triangle Bikini Top

($255, Net-A-Porter)

9/27

Coperni

Swipe Baguette Leather Top Handle Bag

($970, Nordstrom)

10/27

Orlebar Brown

Fabien Crochet-Knit Short-Sleeved Shirt

($568, Mytheresa)

14/27

Miaou x Paloma Elsesser

Thais Dress

($495, Miaou)

15/27

Vans

Trippy Floral Slip-On

($75, Vans)

16/27

Marni

White Basket Tank Top Shopping Bag in Tech Fabric

($490, Marni)

17/27

The Attico

Silvye Graphic-Print Shirtdress

($1,203, Farfetch)

18/27

GCDS

Snake Faux Leather Pants

($1,107, GCDS)

23/27

Cin Cin

Ocean Silky Short Scarf

($129, Cin Cin )

24/27

Gabriela Hearst

Simeon Crocheted Cashmere Flared Pants

($8,184, Net-A-Porter)