Swatch’s New Bioceramic Watches + Ten More Looks to Shop this Earth Day

Photography courtesy of Swatch

If you’re in need of a wardrobe update, choose wisely.


Date April 22, 2021

We’ve seen a host of brands recently racing to innovate and update their product offerings to satisfy a growing demand from consumers to be more sensitive to sustainability. From totes made of cactus leather and upcycled fabrics to the new Bioceramic collection by Swatch, here are 11 new pieces to purchase in the name of mindful consumption. But, as sustainability advocate Aditi Mayer points out, buying nothing actually makes the biggest statement of all.



Big Bold watch

($165.00, Swatch)

Made from a mix of ceramic and bio-sourced plastic (meaning it’s not petroleum-based), this watch is truly ahead of its time.

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Basket bag

($790.00, Fendi)

A bold gesture in more ways than one, this mini-bag is fashioned from recycled plastic.

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This Canadian brand’s range of soft separates are crafted with a combination of silk and Naia — a yarn made from pine and eucalyptus trees.

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Whether running errands or running a track, these shoes have comfort in mind thanks to insoles made from recycled materials like mattresses and cushions.

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Cactus leather is a very buzzy “ingredient” being explored by brands right now thanks to the low-impact production involved. For that reason, this roomy shoulder bag deserves a thumbs up.

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The future can look bright, and these sunnies — crafted from bio-acetate (a material partially made from natural sources) — prove it.

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The Foundation Flat

($325.00, Essen)

To ensure minimized waste, these limited-edition snappy flats are made-to-order.

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Ergo shoulder bag

($745.00, Coach)

Upcycling is one of the most sustainable practices around, and this charming bag brings that energy thanks to being made from salvaged leather scraps.

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With its new Responsible line, this Canadian plus-focused brand is highlighting pieces made from a variety of eco-minded materials, like this sporty tank fabricated from a material composed of recycled PET bottles.

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Floatride Energy Grow shoes

($150.00, Reebok)

Give your get-up-and-go an eco-minded boost with kicks made from plant-based materials.

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Bassi Medi Market Tote

($286.00, Goodee)

Given its success since launching last year, Goodee’s take-anywhere tote — fabricated from organic cotton or recycled PET — now comes in a new mid-sized style.

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